Venesta shortlisted for prestigious award
We know washrooms.
Venesta’s We know washrooms., advertising campaign has been shortlisted for FX’s Best Advertising Campaign 2011. The campaign was created to let customers know about Venesta’s new brand and new products, through the use of spectacular imagery and confident straplines.
The adverts, that featured throughout the Architectural press, effectively communicated the incredible new designs that came from a 2-year product development programme. Featuring innovative modern washrooms, Venesta’s new product range encompasses an array of new materials such as glass, stainless steel and real wood veneer. At the same time Venesta wanted to communicate that the new Venesta was different, more personable but still confident and authoritative along with higher levels of service.
The rebrand resulted in the most spectacular washroom imagery the industry has ever seen. The adverts showcase full image shots as well as mosaic advertising to show the fully comprehensive range on offer. The strapline, We know washrooms. succinctly expresses Venesta’s competence built from over 100-years experience in the washroom market. Used throughout the campaign to communicate Venesta’s areas of expert knowledge; We know education. We know healthcare, We know sports and leisure centres.
The winner of the Best Advertising Campaign will be announced at the FX Awards evening.